Bexley council launches app-based anti-food-waste campaign

Household food waste project will see Council partnering with two food waste apps – OLIO & Kitche

The Bexley Household Food Waste Project launched on 2 March and will run through to the summer. Residents are being encouraged to download and use the two free apps focused on food waste prevention (Kitche) and redistribution (OLIO).

The Project will be a rolling one and there will be activities throughout to promote it to Bexley families culminating in the “Bexley Eco festival” at the end of June which will be a face-to-event at the NEST in Thamesmead.

Josh Newton, Cities Manager at the Ellen MacArthur Foundation said Bexley’s project “is an exciting example of bold thinking by local government, working in partnership with circular innovators to help households save money, reduce waste, and address the climate crisis at the same time.”

Tessa Clarke, co-founder and CEO of OLIO, said: “Last year was incredibly important for sustainability, with COP26 putting climate change firmly on the worldwide news agenda. As a country, we’re definitely becoming more conscious about the impact our behaviour has on the planet – but our work is far from done. Food waste is still at a dangerously high level, which is why initiatives like this are so important. We can’t wait to see the impact this programme has in Bexley, and hope that more councils follow suit in the very near future.”

Alex Vlassopulos, Co-Founder and CEO of Kitche, commented: “With food inflation at 4.2%* and emissions from food waste equivalent to a ⅓ of all cars in the UK,** it’s more critical than ever that we work together with councils to help people manage their food consumption habits. We look forward to pioneering with Bexley to show how apps like Kitche and OLIO provide the most scalable and efficient means of driving behaviour change in the kitchen.

* Source Office of National Statistics
**Source WRAP. (https://wrap.org.uk/taking-action/food-drink/actions/action-on-food-waste)

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